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Applied Global Marketing

Coventry University
  • Data de início

    2020 - 2021
  • Fees

    £9 250
  • Study mode

  • Ucas Code

  • Campus

    Coventry University London Campus
  • Qualification

    Bachelor of Science

O melhor curso na melhor universidade para você

Choose this course and youâ??ll develop the applied expertise you need to build a career in global marketing. You will also add to a wide range of transferable skills such as teamwork, communication, presentation and handling client relationships. Applied This course has been approved as career-relevant by employers, because weâ??ve ensured that it delivers the practical skills theyâ??re looking for. You will have many opportunities to visit, hear from, work for or consult to real businesses, and there are options for field trips and visits to museums and exhibitions. Your learning will be based around workplace tasks such as market research, report-writing and presentations. Youâ??ll also use industry-standard business software, such as Excel and IBMâ??s SPSS Statistics. London London is a world-leading center for marketing, media communications and public relations. Many of the worldâ??s leading agencies and consultancies are headquartered here, as are diverse businesses from innovative start-ups to huge multi-nationals. You will have plenty of opportunities to immerse yourself in this world and to network with marketers. Tutors Coventry University has been award â??Goldâ?? in the governmentâ??s Teaching Excellence Framework. Youâ??ll be taught by inspirational tutors with broad experience in both academic and professional contexts, who come from â?? or have worked â?? all over the world, including the USA, the Middle East, Europe, South Africa and Asia. Each brings with them their own marketing insights and stories from those places as well as a range of industries including pharmaceuticals, manufacturing, banking, management consultancy, travel, private equity, fintech, energy, the military, publishing, foods, retail, logistics and more. Global Every aspect of this course has been designed to reflect international business practices, cultures and legal frameworks, so youâ??ll develop confidence dealing with diverse people and organisations around the world. Youâ??ll study alongside students from many different countries, who will bring an invaluable multi-cultural dimension to your learning. Youâ??ll work on international case studies, hear from global businesses, have the option to go on overseas field trips, and much more. Support You can access a significant amount of support when it comes to numeracy, technology, communication, problem-solving and group work. For example, youâ??ll be able to submit your assignments for pre-marking feedback, and youâ??ll have a personal tutor plus support with computing, our library facilities, and employability. If you do the placement year, youâ??ll also have both academic and workplace mentors. Key course benefits;